5 WAYS TO PROMOTE YOUR IMPROV COMEDY GROUP

Promoting your improv comedy group relies on attracting new fans of improv comedy that love your shows and want to see more of what your group has to offer. You have to be visible for new fans to find you, so these tips focus on what it takes to increase visibility and engagement in the online space.

Here are five ways to achieve that goal for your improv comedy group in 2020 and beyond.

Charity Events

Offer to be the entertainment for in-person or virtual charity events to promote a great cause while promoting your improv comedy group. Start reaching out to event hosts for charities and offering your services. If you don’t know where to start with getting booked as a virtual entertainer for events, read our post from last week: WHAT ARE VIRTUAL EVENTS LOOKING FOR IN AN ENTERTAINER?

When you support charities, you show your fans what you care about and connect with them. Not only will you deepen the loyalty of your current fans, but you will also gain new fans who love the charities you support by providing entertainment for their events.

Share Videos on YouTube

Take your recorded improv sessions and upload them to YouTube. While you cannot just drop your videos on the platform and automatically gain new fans, your content has to be searchable to start gaining new fans. Use your YouTube videos to pepper in new content on your other social media channels.

Instagram Stories

Use snippets from your improv comedy sessions to create Instagram stories, or write improv sketches just for Instagram. Repurpose your content to reach more potential fans and keep expanding your audience, and helping more people make it through the day with laughter.

Create Skits around Social Issues

Depending on your comfort level and the social issues your improv group is involved in, creating skits around social issues can be a marvelous way to attract new fans. Saturday Night Live (SNL) has created a divide with their political stances on social issues, but they have also seen their fanbase grow with every new controversial skit they perform.

Go Live on Facebook

Going live on Facebook is great for the little nuances of improv comedy that cannot be scripted. Go live and start improvising your comedy sessions on Facebook. If something silly starts happening, hit the Go Live button and start reaping the benefits of life’s little moments.

Are you looking for more ways to promote your improv comedy group and gain more fans than ever before? Talk to Zector about creating an entertainer platform for your improv comedy group today.